Exhibiting on a budget

Exhibiting is all about making an impact. Whether it’s about networking or promoting a product, it’s about standing out from the crowd, drawing people in and exposing your brand to as many people as possible. But it’s not cheap. For many small businesses, exhibiting at a trade show is an essential but costly activity. So …

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Choosing the right freebies

Industry exhibitions and trade shows are extremely important, whether it’s to network with your peers, generate leads, launch a new product or just to see what everyone else is up to. It’s just as important that you make the most of your attendance by giving them something to remember you by. After all, who doesn’t …

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